This editorial design project addresses the multi-aspects of the term "paradise" and contemplates about it's many definitions in different cultures throughout history. It was kicked off by interviews with well-known professionals coming from the art scene who willingly talked about the antrophological aspects of the idea of paradise. They accepted to tell and share with me their personal experiences, stories and anecdotes for a ideal place or time. The book not only gives insights of commercial and commissional art works but also new cases critics linked to analogue and virtual ideal places.