For this project I was asked to write my own creative brief. I decided to design a four poster promotional campaign for an Exhibition of Typography to be held at the Lighthouse gallery in Glasgow. The campaign was to focus to the art and beauty of typography and encourage people to go to the exhibition.

The final concept was for each poster to have the same content but focus on a different design movement/style, Swiss (International) Style, Bauhaus, Post Modernism and Russian Constructivism. I went through many different iterations of each poster before finalising the 4. The ’Swiss Style’ poster in particular was hard to finalise and went through many forms. The style of the bottom banner in each poster helps keeps consistancy despite the varied styles and colours.

 

I also designed a range of carrier bags and coffee cups using the same designs.