A College of Design Graduation
A parent attending their child’s graduation is a time of joy, pride, and reflection. So if their child happens to be graduating from NC State’s College of Design, why not use it as a time to teach them a little bit about design too?
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We’ve noticed a common trend among our design school classmates at NC State– our parents don’t exactly know what this “Design” (with a capital D) is. In other words, we’ve got a lot of “design-to-parent” miscommunication. We asked, how can we use a commencement program to teach graduating students’ parents more about design, and help them better connect with their child?
We’ve noticed a common trend among our design school classmates at NC State– our parents don’t exactly know what this “Design” (with a capital D) is. In other words, we’ve got a lot of “design-to-parent” miscommunication. We asked, how can we use a commencement program to teach graduating students’ parents more about design, and help them better connect with their child?
The Final Program
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The final booklet was a sturdy 16 pages, with 200 copies made for Fall Graduation. We printed our six maps on vellum. The transparency of the vellum allowed the other maps to shine through onto each page, and literally connect each map to the next.
Establish a brand
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We also created a series of short GIFs used to introduce each degree at the ceremony- these played briefly before each student from that major received their diploma. Using similar elements from the maps in our program, we sought to both establish a consistent brand between print and digital medium, and encapsulate each major through a short animation.
Thank you!