The website needed a way to show the company's three different service tiers and their company values. For this project I also worked on the branding as well as the website. 

 

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The main office is located in Franklin, Louisiana and the original logo used a symbol of the iconic street lamps seen on Main street outside of the office. The new logo still needed to reflect the iconic lamps but in a more modern and simplistic approach. The final brand identity consists of a seal with the lamp and the company name as well as simplified version for smaller use cases and for readability on the web.

The site needed an easy way to explore the different plan types and their coverage options. To achieve this, each plan page has an overview of the different coverages and another call to action below to contact or get a quote. The coverage pages include a dropdown menu to quickly switch between the other options within that plan type to continue browsing without needing to return to the main plan page.