Spring Valley Vitamins are Walmart's private brand offering and is the world's largest vitamin brand by volume.

The brand team at Walmart came to OneKreate to execute a brand analysis of the current packaging and

merchandising strategy and come back to them with recommended alternatives for graphic packaging, delivery

system innovation and brand image.

 

The program begins with pre-design work including an explanation of the process and sequence of necessary

steps followed by retail audits and a competitive analysis of packaging and innovation currently in the marketplace.

From there, we move straight into brand building and design... following are some key higlights.