Headbang 102.1 from Kiss FM was created by agency Amo e released in July 21th of 2015.
The main objective was to speak with the medias professionals from brazilian agencies in a
unusual and rock 'n roll way. The idea was to develop a website where they could have
fun while doing a classic rocker move: the headbang. Besides that, the medias would have to
answer as quick as possible a quiz filled with questions from the rock universe to get the best prizes.
AG: AMO Comunicação
CW: Débora Lobo
AD: Leandro Boechat & Fábio Cid Lima
Illustrations: Rafael Faustino
CW: Débora Lobo
AD: Leandro Boechat & Fábio Cid Lima
Illustrations: Rafael Faustino
Motion Graphics: Luva
Cel Animation: Leandro Boechat
Logo & Variations
*Main logo plus color variations & mono
*Minimal version signatures
Teaser & Tutorials
*Teaser of the campaign
*Stage One Tutorial - Revolts 220
*Stage Two Tutorial - Homo Sapiens Roqueirus
*Stage Three Tutorial - Chicotada no Zoi
*Stage Four Tutorial - Cachorro Móloko
Website
*Home screen
*1/2 Intro: here you get the basic info and action, from "how to play" to access to the available stages
*2/2 Intro: here you get the basic info and action, from "how to play" to access to the available stages
*On-air screen: the webcam will capture your headbang flow. If you keep the right rhythm you'll proceed to the Question screen
*Question screen: one of the few questions to answer while dizzy. The faster you answer the better your results
Posters & Posts
