Experiential campaign for the World's 1st red rum designed to be taking as a shot - Bacardi Fuego. (Humber College, 2015)
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Park Bench Stunt x Shazam Scan
See it, Shazam it. Shazam now allows participants to scan images and objects using their cellphone cameras. Such a collaboration can help participants unlock additional content and special offers. Our idea is to have a few burned up items around the city. Participants who scan the Shazam logo will be redirected to a landing page where they will have the opportunity to sign up for an invitation only, A$AP Rocky concert ,hosted by Bacardi Fuego.
Light Post Stunt x Shazam Scan
Participants who scan the Shazam logo will be redirected to a landing page where they will have the opportunity to sign up for an invitation only, A$AP Rocky concert ,hosted by Bacardi Fuego.
Snapchat Geofilter
Special Snapchat Geofilter that would be accessible at sponsored events (i.e. : IglooFest).
Sponsored Snapchat Stories
Free Event Gear - Hat
Free Event Gear - Gloves
