2016 Staples Idea Book

    2016 Idea Book

    This year’s idea book is about changing the way people experience promotional products. It’s more than just hats, shirts and pens; it’s about creating brand experiences that will resonate. With this in mind, we reinvent the idea book.
    This approach led us to the theme of “redefine,” which we carried throughout the design and copy.
  • Thank you for watching!