This month in my Digital Studio class we were challenged to create an identity package that will represent our own personal brand. I chose a skull to represent my personal brand because skulls are known to represent change. To me the skull symbolizes the changes that I’ve made and the challenges I’ve conquered to be where I am today. The hair and the bandana that are on the skull were added to include a touch of my personal style.

Below is the process my logo went through throughout the month. On the left is where my process began. In the middle is where I tightened up all the lines and made it appear less "grey". On the right is my final logo, in the color Pantone Solid Coated 690 C.