Art direction - Naming - Editorial Design
Project done with Sergi Roigé and Marta Reviriego
This project is the culmination of weeks work of putting forward a story for a specific perfume. Discordia is the story of a woman who feels tempted by a forbidden golden fruit. But unlike the traditional story, this time it isn't an apple, but a banana that entices her. This piece tries to explain the story in a visual format, explaing the ins and outs of the world that engulfs this young and modern girl.
