Immowelt AG / Messestand dmexco 2015
 

The dmexco in Cologne is Europe's biggest trade fair for digital marketing and advertising. Immowelt and Immonet are presenting themselfs here for the first time, after its merger, along with the online portals bauen.de, umzugsauktion.de and ferienwohnung.com. In a eye-catching booth with a cozy atmosphere created for marketers and partners, focusing on the  advertising opportunities associated with the Immowelt AG.

 

FYFF is again responsible for the design and production of the exhibition stand. The booth that was in 2014 already successfully staged as a stylish and cozy industrial loft, is once again further developed in 2015. Referring to the message of Immowelt "Welcome home", the visitors are intented to feel like home: Thats why they will find themselfs in a cozy living environment with sofas, tables, plants and a fire place again.

 

In addition to the creation of the booth, FYFF developed the key visual and the two claims "Viele Portale. Ein Zuhause." and „Viele Zielgruppen. Ein Zuhause.“ - that are presenting all portals and their target groups as a unit. Moreover FYFF oversees the invitation management incl. Mailing and Landing Page and text design, graphics and production of other communications materials.