The Italian Literary Agency Brand Identity
TILA is a brand new Literay Agency born from the merge between the three biggest Italian agencies: Luigi Bernabò Associates, ALI and Marco Vigevani Agenzia Letteraria.
The redesign of the company's identity reflects the glorious past of the 3 separate agencies which are now merged in a new stronger reality.
New logo:
Identity Details and Typeface:
The brandmark is a gynko leaf, which used to be the logo of Marco Vigevani's agency. I reworked the design of the leaf and shaped it into a T.
Applications: