Ivan Campagnuolo's profile

First Things First Manifesto | University Project


This is a university project for the course of Typographic Design, hosted by Marta Bernstein.
 
The professor introduced a text called The First Things First Manifesto.
 
Written in 1963 and published in 1964 by Ken Garland along with 20 other designers, photographers and students, the manifesto was a reaction to the staunch society of 1960s Britain and called for a return to a humanist aspect of design. It lashed out against the fast-paced and often trivial productions of mainstream advertising, calling them trivial and time-consuming. It's solution was to focus efforts of design on education and public service tasks that promoted the betterment of society. 
 
I had to create a layout of the content in a personal way and give importance to the most significant phrases of the text. We had a lot of restrictions such as the use of only one colour, one font and the ban to put any kind of images or decorations.

I used LL Circular Medium by Lineto.
First Things First Manifesto | University Project
Published:

First Things First Manifesto | University Project

I had to create a layout for "First Things First Manifesto" in a personal way and give importance to the most significant phrases of the text. We Read More

Published: