As an intern on the in-house design team at Syfy, I created a press kit for the upcoming show The Magicians under the direction of the Senior Art Director.
Based upon Lev Grossman's best-selling books, The Magicians centers around Brakebills University, a secret institution specializing in magic. There, amidst an unorthodox education of spellcasting, a group of twenty-something friends soon discover that a magical fantasy world they read about as children is all too real— and poses grave danger to humanity.
This kit was designed as a welcome package for newly accepted students. We utilized existing show production branding to bring elements from the show to reality. It was sent to hundreds of press members to promote the show in a personal, engaging, and shareable way.
