LOLRoarSwag.com is an imaginary website dedicated to exposing the more humorous and light-hearted side of the urban street culture. The original sketch for the logo and idea was created by Marshall Roach. I came into the project by cleaning up the sketch and vectorizing the final product. Once that was complete, I expanded on the idea with the secondary typographic logo. I hope you enjoy and laugh at the imagery as I did a few times while making this.