“ Think of a way to advertise topdeck within the U.K. and design these adverts ”
For Topdeck travel, I started out with three different concepts: live like a local, bus travel is fun, and road trip. After presenting all three concepts, the client chose road trip. I made posters that showed how much you would actually do during your travel, instead of just driving for a long time. The text printed under the poster represents the following:; you plan to do so much during this trip it cannot even fit on the poster. I also made an app as a replacement for the normally printed brochure. This app makes it easier to search for the place you want to go, and has many extras that the brochure does not have, like a map that shows you what is around during your travel.
