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Branding - NPTD

National Population of Talented Division (NPTD)
Logo Proposal 1
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The design is based on the concept of using circles to form a cycle of the working division, symbolize the aspects of National Population of Talented Division (NPTD). It is basically form up by small and big circles signifes dierent people and cultures. They are population augmentation; supporting marriage and parenthood; talent attraction and retention; immigration naturalization and integration of newcomers and engaging overseas Singaporeans. The circle in the middle signies someone who plays a major in NPTD and overseeing how the aspects are being connected and ourish in the division.
 
Each aspect is represented by dierent colours. Red is chosen to be a symbol of population augmentation mainly because it signies power and is able to get great attention from people. Orange is used to symbolise the aspect about supporting marriage and parenthood because it gives a warm and encouraging association just like the close relationship between a mother and her child. Yellow is chosen to represent the aspect on talent attraction and retention as it can be a warning sign and an attraction for people. Green is used to explain the feelings of an immigrant under the aspect on immigration, naturalization and integration of newcomers. More often than that,green is a common colour to represent the nature and often evokes soothing impression and symbolises harmony.
 
Nevertheless, blue is used for engaging the overseas Singaporeans because it is one of the most popular colours and it denotes authority and pride in people.
Branding - NPTD
Published:

Branding - NPTD

The design is based on the concept of using circles to form a cycle of the working division, symbolise the aspects of National Population of Tal Read More

Published: