LUMENE RETAIL CONCEPT
New retail furniture concept taking the renewed Lumene brand and customer experience into the retail environment
Challenge To create a high-class & distinct retail concept for department stores.
Approach Pentagon Design’s user-centred design is supported by Co-Creation LAB methods: user experience study, observations, interviews, probes and spatial concept design.
Result New retail furniture concept taking the renewed Lumene brand and customer experience into the retail environment.
Benefit The simple and clean-lined furniture supports Lumene brand building in Finland and abroad. Concept furniture also guides and serves the customer to find the right products.