Edificadora MT - (Muñoz Torres y Asociados) is a company dedicated to the planning, design, engineering of construction, which is one the most important in northern Mexico. With over 20 years experience in the market they needed a redesign of their identity, to retain their current customers and simultaneously attracting new customers.

 

The redesign consisted in keeping the essential elements of the previous identity but with a stronger and cleaner appearance, through the creation of an icon consisting of horizontal and vertical bars referring to one of its main services, design and structural engineering, added to this the color palette was reduced to white, black, orange and yellow. With all these elements together, it is intended that the brand in an even better position among its competitors and remains in the minds of consumers as a strong, reliable and solid company.

 

In addition to the rebranding, we take care of the redesign of the website, in this way identity could extend to digital media, our proposal for the site was like in the rebranding send strong and solid messages while also adding a more modern and fresh look.