equity option analytics
platform
nickel&swan is an advanced option analytics platform that helps options traders make better trades in their everyday options trading. The platform derives market insights from vast options market data, enables sharing of trade ideas and provides options traders with trade optimizations based on user risk/reward profiles. The platform is currently in closed beta phase and is expected to go public by mid-2016.
The name of the startup is a reference to both ends of the trading strategy spectrum: nickel strategy on one end and swan strategy on the other. The logo is conceived as a simple wordmark with a recognizable visual twist. By personalizing the ampersand to hold the name of the company in itself, we created a standalone symbol and increased the logo’s flexibility for a variety of uses. Following the identity development, our team was assigned to envision the UX/UI aspect of the platform.
Beautiful, innovative and informative visualizations
Intuitiveness
Quickly grasp the essence of complex option data
Trade optimization
An automated assistant will help you shape your idea and optimize your position through the entire trade life cycle
Accessibility
Web-based platform available on any device
Idea sharing
Share your trade ideas and learn from others through a structured, data-backed social platform
Sugar coated icon set
A rocky road leads to becoming an expert option trader. That's why turning option trading analysis into an enjoyable experience was our top priority. First we created a set of simplified icons to represent all the complex graphs nickel&swan renders, and then dipped them in sugar coating for your viewing pleasure
Four-oh-four, reimagined
You know that page your browser sometimes retrieves? We thought of that, too
