RATP - MaRATP Program
Branding realised during a competition for maRATP (Parisian subway society).
There isn't only one vision of the city but as many as the users. How could we transcribe this multiplicity.
By personalisation : the subway is an integral part of each user and his hobbies. The subway line design the name of the members and the different symbols of the program.
Team
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Art director : Benoît Barennes