An assortment of produced and comp print assignments from various market properties, brand and ID pieces, products, and assets. As creatives, we understand that the process is just as important as the end result. Solutions come out of experimentation. Whether a one-off asset or a 360 project, the same consideration to tone, message, and purpose must be given.
Higher Ed market rebrand assets.
TDC handbill.
Postcard for a "Study Hard" marketing campaign.
Poster for the Library market's "Homework Happiness" campaign, which focused on TDC's effectiveness in helping students to get their work done, and the joy that resulted.
Library market student brochure, geared towards librarians and admins.
Library market promotional mousepaper/pad. Used as a leave behind, and giveaway at tradeshows and events.
Library market Innovator Award poster, given to library districts that use and promote the TDC program in innovative and successful ways.
Direct-to-Consumer "problem / solution" mailer with free trial card for Walmart corporate benefits. A series of cards were produced with different time allotments to test which amount users felt provided the best value.
"Get On With Your Life" campaign postcard.
Sales document outlining the integration of TPR products with TDC Library market programs. The merger not only would "shape the future" of what TDC could offer to clients, but influence how libraries could better serve their communities, enhancing the lives of families and students. Originally produced as a large 6-panel fold out with pocket for collateral.
