dada: DECONSTRUCT
2015
2015
Deconstruction is creation too
This is not an usual book. Its main purpose is to build an outlook on the dadaist movement and to show
how its principles can be represented on an editorial project focused on deconstruction.
how its principles can be represented on an editorial project focused on deconstruction.
A Bakunin's quote was the main inspiration for the project concept:
"The passion for destruction is a creative passion".
The project was split into three distinct books and a index,
displayed in individuals boards that are put toghether.
displayed in individuals boards that are put toghether.
Instead of numbers, the book index, Guide through Deconstruction, is based on letters from the alphabet.
The first book, Deconstruction, inducts the reader inside the dadaist universe.
It has independent texts that can be read in any order and the pages unfold like a spiral.
Front and back of unfolded book
The second book, Dada Voice, is about dadaist typography in general,
as means of expression and paradigm break.
as means of expression and paradigm break.
The folding used in this book represents the reader imersion inside the dadaist world.
"The greatest literary masterpiece is nothing more than an disordered alphabet."
Jean Cocteau
In the third book, Breaking Rules, there are 26 fundaments on good type design and how to deconstruct them.
On each page there is a mini poster hidden with french folding, the reader can pull them off the book.
