Our Personal Branding project in Digital Studio gave us an opportunity to be introspective and focus on ourselves, both as a client and as a designer.

As part of the logo design process, we chose 10 out of 100 logo sketches to develop further. I added elements that were meaningful to me and images I'd like to bring in to the representation of my brand.

The final design I chose for my logo. Stars symbolize the constant, the beyond, and what we aspire to reach for. They also represent looking up and ahead towards the future; forward, not back. 

After our logo was created, we were tasked with designing an identity package to help push our brand further.