Levi's wanted to get customers up close to the fantastic quality of the new Levi's Worn Denim range - but in an exciting way.
I developed the concept of using the denim as a landscape on which to build a game. The denim is revealed as the player traverses the terrain. Hidden items can be revealed along the way.
I developed the concept of using the denim as a landscape on which to build a game. The denim is revealed as the player traverses the terrain. Hidden items can be revealed along the way.
