Student Concept completed at CSM - 'Rebrand your hometown'

 

Whitehill & Bordon is situated in Hampshire, England is being regenerated into a prosperous and sustainable green town. The Army’'s Defense has had a base in the town for more than 100 years and is relocating in 2015, therefore freeing-up approximately 100 hectares of land in Whitehill & Bordon.

 

The task set was to rebrand the town whilst taking inspiration from the eco town project as well as the rich army heritage. The branding has an emphasis on an info graphic structure and photographed are the info packs handed out to every existing resident living in the area.