Student Project Annual Report design for Billabong Inc. Annual Report features a cover, and three spreads with the company mission, branding, and financial information. 

The concept for Billabong’s Annual Report is to really tap into the environment and vibes of the company and give the reader a glispse of what Billabong as a brand looks like. Since the heart of the company is about sur ng and the ocean, all of the photos and elements used in the annual report re ect that environment and lifestyle. Billabong is not just a brand, but a lifestyle, so every spread effectively communicates that sur ng, swimming, and being in the water is what the company is all about.