Visual merchandising and branding project for De Beer's (corporate social responsible) spin-off diamond brand 'Forevermark', based on the brand's tagline "a Diamond a Promise" together with a chosen theme "facetted reflections and memories", reinforcing the emotional importance of a diamond.
The complete branding, including packaging and communication, was redesigned; in order to add
tenderness and warmth to the brand’s visual identity.
The work made for Forevermark during my internship, can unfortunately, due to confidential restrictions, not been shown.