The Eerste Hulp Bij Dementie Doos (Dementia First Aid Kit) is a package containing a number of low-tech appliances for people with (symptoms of) dementia.

 

Dementia is not only a problem of the person suffering from dementia. It has a great influence on the environment. It also affects family, friends, children, grandchildren and helpers. All these people are illustrated on the box and the brochure.

 

The vanishing of memories is visualized in the typography of the logo. Some letters are lighter. They seem to be fading. Unfortunately, just like memories in dementia. Obviously this is something that not everyone will recognize it, and rightly so.

 

This package I have developed in collaboration with DementieLab Genk (Belgium) and Som+.