Iee-re Song's profile

Cocktail Infographic/Donghwan Kim,Iee-re Song,Subin Cho

Title : Cocktail Infographic 
Designers : Donghwan Kim, Iee-re Song, Subin Cho
Awards : ADAA 2015 Semifinal (Illustration, Print Communications)
These poster & postcard are an infographic of an cocktail recipe.
 
The main point of the cocktail is in the ratio between fruits and liquor depending on our personal preference. We think that the same principle is applied in the graphic field. This project first appears to be an aesthetic illusion project but at the same time displays infographic value by containing the recipe. 

We are curious about the meaning it will bring in the graphic field as the cocktail that we drink becomes visualizable. The essence of cocktail is mixture. Visualizing experiment was done based on a graphic theory of shuffling an original  image which resulted in this 'cocktail graphic.’

This project was held at a mere question. Can the taste of cocktail be visually transmitted? 
So the taste of actual cocktails and results were selected well to drink cocktails around.. so that it can be compared.

First, representing the form of the used recipes entering the selected cocktails by research products illustration.
And were recombined and splitted at the same rate as the material recipe. Mixed form is combined with obliquely cut so as to be visually communicated better.

One of the powerful capabilities of the graphics language, there is also the meaning of the information transmission, I think to deliver the impression that the image is given together. Actual cocktail of information is also delivered simultaneously. cocktail of taste image are also reported together. This result, I determined that it represents well the characteristics of these graphics language.
Cocktail Infographic/Donghwan Kim,Iee-re Song,Subin Cho
Published:

Cocktail Infographic/Donghwan Kim,Iee-re Song,Subin Cho

This poster is an infographic of an cocktail recipy. The main point of the cocktail is in the ratio between fruits and liquor depending on our pe Read More

Published:

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