Graduate Attributes
challenge
The University requires works to cerebrate its 60th anniversary. The university has evolved through history from a college. The work should reflect the quality of Graduate Attributes : ‘Creativity, Curiosity, Engagement, Cultural Awareness, Research, Innovation, Self Awareness, Respect For Others And Self’.
solution
‘Timeline’ has been commissioned by the University of Hertfordshire to celebrate and enhance awareness of the University Graduate Attributes. Time is a universal concept that transcends cultures and helps people to locate themselves within a time and place.
challenge
The University requires works to cerebrate its 60th anniversary. The university has evolved through history from a college. The work should reflect the quality of Graduate Attributes : ‘Creativity, Curiosity, Engagement, Cultural Awareness, Research, Innovation, Self Awareness, Respect For Others And Self’.
solution
‘Timeline’ has been commissioned by the University of Hertfordshire to celebrate and enhance awareness of the University Graduate Attributes. Time is a universal concept that transcends cultures and helps people to locate themselves within a time and place.
h: 2330 mm w: 5690 mm
vinyl material
vinyl material
The Timeline captures significant moments in the history of the University of Hertfordshire, tracing its progression from college to university and showing snapshots of important changes. These snapshots represent the lives of the many students who have passed through time and space and serve to inspire all others who continue along this transformative journey.
50 reading lists by 50 designers
challenge
Design a booklet using all of the content – 50 reading lists by 50 designers and design studios. Experiment and go beyond the boundary of meaning of ‘a booklet’ – what is an appropriate form for a reading list?
solution
It is a part of story telling excercise and more than just a typography. It involves paper, folding, image, look, size and format. The idea is to treat the information as a present as it is very precious information for young designers and students and shows respect to the well-known designers with the layer of wrapping paper as an old book.
challenge
Design a booklet using all of the content – 50 reading lists by 50 designers and design studios. Experiment and go beyond the boundary of meaning of ‘a booklet’ – what is an appropriate form for a reading list?
solution
It is a part of story telling excercise and more than just a typography. It involves paper, folding, image, look, size and format. The idea is to treat the information as a present as it is very precious information for young designers and students and shows respect to the well-known designers with the layer of wrapping paper as an old book.
wrapping paper – h: 627 mm w: 3000 mm
printed by roland LEJ – 640
printed by roland LEJ – 640
A Type Specimen Poster
challenge
Design a type specimen poster for Caslon.
solution
The design was derived from the first print of the American Declaration of Independence and the U.S. Constitution which is one of the highlights of the typeface in history.
challenge
Design a type specimen poster for Caslon.
solution
The design was derived from the first print of the American Declaration of Independence and the U.S. Constitution which is one of the highlights of the typeface in history.
Penguin Book Covers Design
challenge
Design a philosophy today series of 3 penguin cover designs as a set.
solution
There is no clear answer to the subjects of philosophy as such I created unclear images from the given photograph of landscapes which reflects the subjects, and the unclear typography reflects the rhythm of each background image.
Information Graphic
challenge
Divide the information based on LATCH: location, alphabetical, time based, category, hierarchy.
solution
The book ‘Data Flow’ by Robert Klanten inspired my final outcome.
Divide the information based on LATCH: location, alphabetical, time based, category, hierarchy.
solution
The book ‘Data Flow’ by Robert Klanten inspired my final outcome.
challenge
Designed a menu for a restaurant at Holland park.
solution
This is the organisation of the written information in the limited size of the format. To demontrate the feel of the restaurant, added a debossed line on the back and front covers.
Designed a menu for a restaurant at Holland park.
solution
This is the organisation of the written information in the limited size of the format. To demontrate the feel of the restaurant, added a debossed line on the back and front covers.
A3 size menu
