EDGE｜SMARTPHONE FOR MOTOROLA
VLND designed Motorola EDGE.
The sleek lines were used throughout design elements to emphasize the dynamic image.
Design by VLND.
2013
Keep the Brand's Successful Identity, Melt It into the Future
Because of its striking appearance, Motorola StarTAC and RAZR were stamped on the people’s memory as an exclusively chic phone, and became the most best-selling phone in the world. But, Motorola didn’t keep the successful icons, and the glory of the past is gone. Maybe, the most important thing to revive Motorola is to keep the brand’s successful identity, and melt it into the future.
Two-tone color scheme highlights the iconic design.
High-strength aluminum alloy material has been applied to the back cover to create accurate look.
The power button color is user selectable.
Unified Design, Wireless Charging Station
EDGE has no charging port, and includes wireless charging station.
It charges the phone without connecting a cable and begins charging when users put the phone on the charging station.
The charging station doubles as a speaker, and the unified design creates an attractive visual focus.
It plays the sound source from the phone in high quality.
