Ankan Pratik Roy's profile

RAAS Resorts - Collateral Branding

.//ABOUT
"Situated in the prestigious north-eastern quarter of the Walled City, in the very shade of Mehrangarh’s Victory Palace and Gate, and a stone’s throw from the Clock Tower; RAAS comprised, in fact, of four charismatic buildings in Jodhpur’s very own ‘rose-red’ sandstone. And, like virtually every home here, almost every room in the hotel enjoys the most spectacular view of Mehrangarh, rated in 2008 by Time Magazine as 'Asia’s Best Fortress".
 
As a part of my graduation project, I was given the brief to make collaterals for them which included brochure, flyers, menu design and such. I also did some photography and tried to make a short 30 sec clip reel of the property which is being made at Dharamshala, India.
.//TYPEFACE - LETTER GOTHIC STD
.//BROCHURE
 
 
 
.//FLYER
ila only is a sub-brand of RAAS. Wherein they provide specialised SPA treatment and packages to their guests. Herein I designed the flyer for the same
 
 
.//WEBSITE LANDING PAGE
As the hotel just launched its own Spa facitility recently, the main emphasis was to showcase the effective retreat journey. For this, the former website's landing page, which is www.raasjodhpur.com was added an option to showcase the same, whereby users could look at the packages and the details of the 'Wellness Journey' before heading onto the main site.
 
 
.//REEL VIDEO 30s SPOT
A 30 second spot trailer, which highlighted the astounding beautiful surrounding of the landscape of the property. This was a part of a series of trailers which were about to be made into a full one minute preview of the property, once that is fully constructed that is.
 
 
 
LOGO AND BRANDING: Kavita C. Dixit
WEBSITE: Hyphen Studio
COLLATERAL BRANDING + WEBSITE LANDING + VIDEOGRAPHY: Ankan Pratik Roy
.//THANK YOU
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RAAS Resorts - Collateral Branding
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RAAS Resorts - Collateral Branding

Graduation Project in my final semester, I did branding for a resort named RAAS, situated just beneath the prestigious Mehrangarh Fort, Jodhpur w Read More

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