This is my Personal Branding project that was created during my Digital Studio class, May 2015. This process was a great opportunity for me to further define how I want others to percieve me, and my work. It involved a lot of self-reflection, sketching, research, and refinement. It was an eyeopening experience to say the least, but very exciting, motivating, and enjoyable!
I started the project with some mind mapping to find some key words to define my brand. I then went to my sketchbook to sketch at least 100 different logo ideas.
From there, I vectorized my top ten in Illustrator.
I then narrowed it down, and further refined the overall balance of color, negative space, and typography.
