Trisha Tobias Revamp Identity
The previous identity and system consisted only of a type treatment. In this rebrand, a mark is introduced.
The logo doubles as a sword to symbolize the name’s meaning which is “graceful” and “noble”. The interplay between the curved and straight elements reflects the duality of the entity’s personality and process: the loose versus the precise, the whimsical versus the realist.
The system includes a vertical and horizontal orientation, as well as reversed versions, of the logo, business cards, letterhead and a fully responsive website.
Year: 2015 | Website: trishatobias.com
