Shqiptarja.com is a national newspaper in Albania. They have made some updates in their newspaper, so through a campaign they wanted to show it to their audience.
We took 10 actors, that which each one require or representing their age and how they want their newspaper to be. Then ended with the question: "How you want to be your newspaper?". With this we wanted to make people curiosity, that for the which newspaper we are talking about. This was the pre-campaign phase.
After this, we launched a full campaign, that you can see through the pictures below.
© Art Director: Agi Haxhimurati | Spazio Eventi Albania
www.spazioeventi.al
Two Days before launching
Campaign Launching
Cover FB
TV AD