Gekox is an exciting lifestyle brand from London. This is the rebranding of their identity. I designed this identity to symbolize the name itself, to keep it with the brand attitude and their values. The brand explores the combination of vintage style and irreverent attitude, bringing together all the experiences and individual expressions from extreme sports, the great outdoors, world travels, long lasting friendships, inspiring photography and fantastic music.⊡
GekoX strives to make clothing that is design driven and uses organic, recycled or ethically sourced materials, to embrace sustainable methods that are based on ethical and green principles. The t-shirts are screen-printed using water-based and eco-conscious inks as they are friendlier to the environment. All the designs are unique and innovative, where they aim to create high-quality hand drawn prints, investing large amounts of time sketching and perfecting the illustration designs.