RULife or just RU is an independent project based on studying Russia and everything that is connected.
Nowadays people don’t like to read, they prefer just look at something. That is why the best way to give them an information is to use visual communication as the basis.
RU project is designed in the easiest way for every person. Bright and simple design will help everyone understand the aim.
The coast of the knowledge:
Each product of the RU project is free of charge for everyone when downloading. People may spend their money only on printing services. Therefore, every person in the world will be able to get his own piece of knowledge about Russia for free through the web sources.
The aim is to provide information in the unusual way to make it more interesting for the audience.
Russia is a very big country with its own history and it is very shameful that not many people are interested in it. The main objective of the project is to get people interested and to involve them into the studying of Russia.
The idea
The brand has several particular directions. Each direction represents its own area of knowledge about Russia. For example, “Lost in Translation” is all about language and comparisons Russian language with others.
There are two directions works at the moment:
Lost in Translation
(language)
Granny’s Notes
(arts & crafts)
Another directions, such as “Back in Time” (history) and “EasyPeasy” (easy study, interactive learning) will be added soon.
Here is the list of what going to be developed next:
WEB-SITE
Possibility to view, download, order, comment and share the products through the website. Furthermore, people will be able to register on the website in order to get the information about the latest products.
PUBLICATIONS
More directions. The aim is to сover as many areas as it possible.
SMALL GOODS
Notebooks, handmade toys, posters, cards, and many others
