PROJECT
TOTES & JOHNSTON - A Mens Grooming Line
OBJECTIVE
To create a new cosmetics line that will be competitive in today’s marketplace.
RATIONALE
Totes & Johnston was developed as an answer to the modern man. Sophisticated and refined, Totes & Johnston’s line of Beard grooming products capture the essence of care and grooming that is returning to society and elevates the standards of the male
cosmetics industry.
HARDWARE
InDesign, Illustrator, Photoshop, Nikon D90
PROCESSES
Package Design, Brand Design, Art Direction, Research, Proof & Mockup development
CLIENT
Packaging - School Project.
DATE CREATED
November 2014