THE NEW YORK TIMES HOME – IPAD PUBLICATION
We worked closely with The New York Times to help them conceptualize a new product – the “Home” iPad publication. Over the years they’ve featured dozens of homes and their respective owners, as articles that are published in a recurring section of the paper. However, after being featured for one day, the articles are retired to the New York Times archive. In a recent partnership with Apple, they are now re-releasing these stories, bundled into a bimonthly iPad publication.
We were hired to establish everything this future publication should be – including the identity, design, layout, interactive elements, and guidelines for releasing future publications.
CREDITS:
Creative Direction:
John Macleod
John Macleod
Editing:
Noel Millea
Noel Millea
Art Direction & Design:
Justin Colt
Jose Fresneda
Justin Colt
Jose Fresneda
Writing & Photography:
As Credited
As Credited
