ara is a bookshelf designed for the transient reader with few books.
While looking into how books could interact with a shelf, ara's form inspirations were also drawn from its intended manufacturing process of thermoforming a simple pattern.
Arriving at the idea of the books resting on each other while not in use, I started to define the overall form and key transitions of the linework. A key gesture of the form gave me a starting point for prototyping.
Masking off the inner surface of the form, I applied a matte white coat to the exterior faces and edges to emphasize the active area of the bookshelf. Whenever a book is removed from the shelf, more of ara's vibrant color is exposed. The name "ara", is an interjection describing an "aha!" moment - a feeling the user would get when interacting with the shelf.
ara was featured in the 2015 Modern Atlanta International Design Expo through IDSA Atlanta.
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Spring 2015, Georgia Institute of Technology
PRESS:
Thank You!
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