Based on the concept of French Paper's Construction line "enhancing your space", I made this sample booklet that would be sent to potential customers. While showing off the qualities of French Paper, this booklet also gives the reader ways to easily freshen up their house. 

 

As per the criteria, this booklet is highly concept driven and very out there. I tried to branch out with my design to be more creative and bring the message across at the same time.

The inside page reccomends getting a bold peice of furniture to brighten up an otherwise boring room. 

This page shows that bringing in little bits of nature can really freshen up the house. Hanging terrariums, potted plants, even fake flowers can do their part.

Something as simple as changing a table accent or centerpiece can really change the mood of your home. A different flower pot or different color flowers can match the season.

A coat of fresh paint is one of the easiest ways to change the look of a room. Accent walls and simple patterns are ways to make a room more visually interesting.

Sometimes all you need is a change. Move around your furniture to give the room an entirely new look.

Every home needs storage space, but there is no reason why you can't make your storage a statement! A nice steamer trunk or interesting shelves can store items while being attracive.

This page encourages the reader that a mix of new and old can be refreshing!

A functioning pocket, with a tiny paper hammer inside, closes the book by saying that the start to freshening any home is plain hard work!