DETROIT RIVERFRONT REBRAND
VISION
Transform Detroit's international riverfront - the face of the city - into a beautiful, exciting, safe, accessible world-class gathering place for all.
MISSION
The Detroit RiverFront Conservancy (DRFC), a 501(c)(3) organization, is responsible for the establishment, improvement, operation, maintenance, security, programming and expansion of the Detroit RiverWalk and associated green spaces. Through its public/private partnerships, the DRFC will support the development of the riverfront district and facilitate community access to the waterfront.
