Charlie Collis's profile

Smartphone Advertising Campaign

Evolution 'Aeon' Advertising Campaign
See It All, Document It All, Store It All & Share It All
The brief for this project was to create and develop a brand and product and then produce a billboard advertising campaign to promote it.
I chose to create a smartphone and named it the Evolution 'Aeon'.

Step One
Advertising billboards on the London Underground & overground.
Step 2
Projecting advertisement onto buildings in prominent footfall areas e.g. South Bank.
Step 3
Putting the product out across other cities, using bus shelter advertisement and billboards.
Step 4
Aerial advertising - banner towing across highly populated areas, e.g. beaches, resorts, shows & expos.
Smartphone Advertising Campaign
Published:

Smartphone Advertising Campaign

Creating a campaign for a smartphone - the Evolution 'Aeon'

Published: