3E's Campaign Branding
These posters were designed to promote a campaign launching in my place of study that aims to break the stigma of fear over employment and life after university.
The new campaign focus on: Employment, Enterprise and Entrepreneurship and are summarised as the "3E's".
To begin with I wanted to draw in the students to the posters through posing a main question to them and instantly providing them with a positive and negative reaction, to show that is perfectly normal to have either emotion towards employment. I chose images that covered a wide range of disciplines and could therefore relate to a wide range of students.
These posters and promotional material was used around Plymouth College of Art to promote the new campaign.