God's Love We Deliver | Annual Report

  • This is a proposed redesign of an annual report for an awesome organization out of NYC called God's Love We Deliver. God's Love improves the health and well-being of men, women and children living with HIV/AIDS, cancer and other serious illnesses by alleviating hunger and malnutrition. Everyday they prepare and deliver nutritious, high-quality meals to people who, because of their illness, are unable to provide or prepare meals for themselves. 100% of their services are free of charge and the meals truly are catered to the needs of each patient. 
    I wanted to introduce a color palette that echoed all of this positivity and caring nature that is so evident in what God’s Love We Deliver does. Aside from annual reports being just about the numbers, they are also an opportunity to tell a story; to let the shareholders, investors, and other supporters know where their money is being spent and how it is making an impact. So many of the client stories are so genuine and heartfelt. After reading about how many lives God’s Love has touched, I knew that this was what I wanted the focus of the annual report to be on.