Ivana Helsinki, a small finnish fashion, film and art brand made a collaboration collection with Oy Moomin Character ltd, a official body responsible for Moomin copyright supervision. Moomin is a world-famous finnish fairy tale character. The collection was inspired by both Tove Janssons original Moomin illustrations and the stories written by her.

 

Print design Tove Jansson, Heini Ruuskanen, Maija Mero & Annariina Linnea

Fashion design Paola Suhonen, Heini Ruuskanen, Maija Mero & Annariina Linnea

Graphic design Heini Ruuskanen

Photography Paola Suhonen