Objective: To engage employees with their company’s launch of "Makerble’s" workplace giving scheme.

The idea is around being part of a team, but still feeling like an individual. You get to pick the causes that matter to you, but see the collective impact that you and your colleagues make. You get a personal and a company impact record.

To convey the idea of the individual v the team in a way that is fun, playful and sophisticated. Therefore the little characters were designed which present the cause coins as the heads. And the colourful clouds consist of the check out icons relating to donations, along with others e.g. speech bubble and the world globe as social network.