Agency:
Momentum WW (McCann Erickson Spain).
Momentum WW (McCann Erickson Spain).
Client:
Movistar.
Duties:
Creation of the concept of the sponsorship campaing.
Creation, activation and develop of of Movistar´s sponsorship for the Volvo Ocean Race competition.
Creation, production and develop of the communication campaigns (radio, press, outdoor, direct marketing, street marketing, social networks).
Design and production of the decoration of the Movistar Corner in Alicante´s Port and merchandising.
Creation, activation and develop of of Movistar´s sponsorship for the Volvo Ocean Race competition.
Creation, production and develop of the communication campaigns (radio, press, outdoor, direct marketing, street marketing, social networks).
Design and production of the decoration of the Movistar Corner in Alicante´s Port and merchandising.
Developing different activities for all the visitors and VIP clients for one month in Alicante (Spain).
Video concept of the campaign:
