Client: Multicultural Family Resource Society
The Campaign uses the idea: “ We all connect in different ways.” It is inspired by the following keywords: Togetherness, Belonging, Diversity and Connections. Hence it marries two contrast meanings, togetherness, unity, connections and belonging as well as Diversity and difference. It matches to the organisation’s goal to make people realise the importance of diversity and respect each person with his or her religion and beliefs.
Research and brainstorming
Activity
The activity engages people in making them realise the value of togetherness in differences. It is used during the event of MFRS. In the activity, refugees are supposed to draw their dreams and fill all the shapes.
All deliverables together
